{"id":11222,"date":"2013-03-01T11:36:06","date_gmt":"2013-03-01T11:36:06","guid":{"rendered":"http:\/\/www.urban75.org\/blog\/?p=11222"},"modified":"2013-03-01T12:01:13","modified_gmt":"2013-03-01T12:01:13","slug":"photos-from-the-brixton-effra-social-launch-party-tories-rocknroll-and-real-ale","status":"publish","type":"post","link":"https:\/\/www.urban75.org\/blog\/photos-from-the-brixton-effra-social-launch-party-tories-rocknroll-and-real-ale\/","title":{"rendered":"Photos from the Brixton Effra Social launch party &#8211; Tories, rock&#8217;n&#8217;roll and real ale"},"content":{"rendered":"<p><img decoding=\"async\" alt=\"Photos of the Effra Social pub launch party, Effra Road, Brixton, 28th February 2013\" src=\"https:\/\/www.urban75.org\/blog\/images\/effra-social-brixton-01.jpg\" border=\"0\" \/><\/p>\n<p>Last night, I went along to the opening night of the Effra Social, a new Brixton venue located almost next door to the popular Hootananny\/Hobgoblin\/George Canning music pub on Effra Road, a short walk out of central Brixton.<\/p>\n<p><!--more--><\/p>\n<p><img decoding=\"async\" alt=\"Photos of the Effra Social pub launch party, Effra Road, Brixton, 28th February 2013\" src=\"https:\/\/www.urban75.org\/blog\/images\/effra-social-brixton-19.jpg\" border=\"0\" \/><\/p>\n<p>The Social is situated in the premises of the old Effra Conservative Club. It feels like you&#8217;re walking into a house, not a pub!<\/p>\n<p><img decoding=\"async\" alt=\"Photos of the Effra Social pub launch party, Effra Road, Brixton, 28th February 2013\" src=\"https:\/\/www.urban75.org\/blog\/images\/effra-social-brixton-15.jpg\" border=\"0\" \/><\/p>\n<p>The old trophy cabinet by the entrance.<\/p>\n<p><img decoding=\"async\" alt=\"Photos of the Effra Social pub launch party, Effra Road, Brixton, 28th February 2013\" src=\"https:\/\/www.urban75.org\/blog\/images\/effra-social-brixton-14.jpg\" border=\"0\" \/><\/p>\n<p>The corridor &#8211; painted Tory blue &#8211; is decorated with old paintings and club notices, and leads to the main function room at the back.<\/p>\n<p>To the right is another bar that hasn&#8217;t opened up yet.<\/p>\n<p><img decoding=\"async\" alt=\"Photos of the Effra Social pub launch party, Effra Road, Brixton, 28th February 2013\" src=\"https:\/\/www.urban75.org\/blog\/images\/effra-social-brixton-13.jpg\" border=\"0\" \/><\/p>\n<p>&#8216;Er Majesty!<\/p>\n<p><img decoding=\"async\" alt=\"Photos of the Effra Social pub launch party, Effra Road, Brixton, 28th February 2013\" src=\"https:\/\/www.urban75.org\/blog\/images\/effra-social-brixton-02.jpg\" border=\"0\" \/><\/p>\n<p>The dance hall interior looks more or less untouched since the 1970s and is all the better for it. And it has curtains!<\/p>\n<p><img decoding=\"async\" alt=\"Photos of the Effra Social pub launch party, Effra Road, Brixton, 28th February 2013\" src=\"https:\/\/www.urban75.org\/blog\/images\/effra-social-brixton-11.jpg\" border=\"0\" \/><\/p>\n<p>There was a decent selection of real ales available.<\/p>\n<p><img decoding=\"async\" alt=\"Photos of the Effra Social pub launch party, Effra Road, Brixton, 28th February 2013\" src=\"https:\/\/www.urban75.org\/blog\/images\/effra-social-brixton-03.jpg\" border=\"0\" \/><\/p>\n<p>Onstage was a mighty fine rockabilly band, Conrad &amp; The Atomiks.<\/p>\n<p>Note the old noticeboard at the back of the stage. I wonder what acts have had their names chalked on to that blackboard over the years!<\/p>\n<p><img decoding=\"async\" alt=\"Photos of the Effra Social pub launch party, Effra Road, Brixton, 28th February 2013\" src=\"https:\/\/www.urban75.org\/blog\/images\/effra-social-brixton-20.jpg\" border=\"0\" \/><\/p>\n<p><img decoding=\"async\" alt=\"Photos of the Effra Social pub launch party, Effra Road, Brixton, 28th February 2013\" src=\"https:\/\/www.urban75.org\/blog\/images\/effra-social-brixton-06.jpg\" border=\"0\" \/><\/p>\n<p>It was busy all night and I liked the old school round tables.<\/p>\n<p>With its traditional, no fuss looks, this venue could almost be designed for <a href=\"http:\/\/www.actionettes.com\" target=\"_blank\">The Actionettes<\/a> and the <a href=\"http:\/\/www.mrsmills.org\" target=\"_blank\">Mrs Mills Experience<\/a>!<\/p>\n<p><img decoding=\"async\" alt=\"Photos of the Effra Social pub launch party, Effra Road, Brixton, 28th February 2013\" src=\"https:\/\/www.urban75.org\/blog\/images\/effra-social-brixton-04.jpg\" border=\"0\" \/><\/p>\n<p><img decoding=\"async\" alt=\"Photos of the Effra Social pub launch party, Effra Road, Brixton, 28th February 2013\" src=\"https:\/\/www.urban75.org\/blog\/images\/effra-social-brixton-07.jpg\" border=\"0\" \/><\/p>\n<p>The bar has retained its original metal grilles adding to the\u00a0authentic\u00a0retro feel.<\/p>\n<p><img decoding=\"async\" alt=\"Photos of the Effra Social pub launch party, Effra Road, Brixton, 28th February 2013\" src=\"https:\/\/www.urban75.org\/blog\/images\/effra-social-brixton-08.jpg\" border=\"0\" \/><\/p>\n<p>The DJ played to the right of the stage. You can see the full\u00a0splendour\u00a0of the 1970s wood finishes in this photo.<\/p>\n<p>It reminded me of the old working men&#8217;s clubs I used to play in the Welsh valleys (but without the cans being thrown and constant demands for Tom Jones covers).<\/p>\n<p>I loved the Effra Social &#8211; there was a good selection of ales on offer, \u00a0the location is fabuously out-of-time, and it&#8217;s great to see a new, unpretentious venue opening up up in Brixton. I&#8217;ll be back!<\/p>\n<p><img decoding=\"async\" alt=\"Photos of the Effra Social pub launch party, Effra Road, Brixton, 28th February 2013\" src=\"https:\/\/www.urban75.org\/blog\/images\/effra-social-brixton-10.jpg\" border=\"0\" \/><\/p>\n<p><img decoding=\"async\" alt=\"Photos of the Effra Social pub launch party, Effra Road, Brixton, 28th February 2013\" src=\"https:\/\/www.urban75.org\/blog\/images\/effra-social-brixton-12.jpg\" border=\"0\" \/><\/p>\n<p>Another view of the corridor.<\/p>\n<p><img decoding=\"async\" alt=\"Photos of the Effra Social pub launch party, Effra Road, Brixton, 28th February 2013\" src=\"https:\/\/www.urban75.org\/blog\/images\/effra-social-brixton-16.jpg\" border=\"0\" \/><\/p>\n<p>Bowls winners honoured.<\/p>\n<p><img decoding=\"async\" alt=\"Photos of the Effra Social pub launch party, Effra Road, Brixton, 28th February 2013\" src=\"https:\/\/www.urban75.org\/blog\/images\/effra-social-brixton-17.jpg\" border=\"0\" \/><\/p>\n<p><img decoding=\"async\" alt=\"Photos of the Effra Social pub launch party, Effra Road, Brixton, 28th February 2013\" src=\"https:\/\/www.urban75.org\/blog\/images\/effra-social-brixton-18.jpg\" border=\"0\" \/><\/p>\n<p><a href=\"http:\/\/www.brixtonbuzz.com\/2013\/03\/the-brixton-buzz-review-brixtons-new-pub-the-effra-social-is-buzzing-on-its-opening-night\/\" target=\"_blank\">Read the BrixtonBuzz review here<\/a>.<\/p>\n<p><strong>More info:<\/strong><\/p>\n<p>Effra Social, 89 Effra Road, Brixton,\u00a0SW2 1DF<br \/>\nTel: 020 7737 6800<br \/>\nThe Effra Social on\u00a0<a href=\"http:\/\/www.facebook.com\/effrasocial\" target=\"_blank\">Facebook<\/a>\u00a0andon Twitter\u00a0<a href=\"https:\/\/twitter.com\/EffraSocial\" target=\"_blank\">@effrasocial<\/a><br \/>\nOfficial website\u00a0<a href=\"http:\/\/effrasocial.com\/\" target=\"_blank\">http:\/\/effrasocial.com\/<\/a><\/p>\n<p><strong>OPENING TIMES:<\/strong><br \/>\nMon to Thur 16.00 \u2013 00.00<br \/>\nFri 16.00 \u2013 01.00<br \/>\nSat 12.00 \u2013 01.00<br \/>\nSun 12.00 \u2013 23.00<a href=\"http:\/\/effrasocial.com\/\" target=\"_blank\"><br \/>\n<\/a><\/p>\n<p><strong><a href=\"http:\/\/www.urban75.net\/forums\/threads\/antic-dogstar-owners-opening-effra-social-a-new-family-pub-next-to-hootananny.300073\/\" target=\"_blank\">Discuss the new pub and the background to the venue on the urban75 bulletin boards<\/a><\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last night, I went along to the opening night of the Effra Social, a new Brixton venue located almost next door to the popular Hootananny\/Hobgoblin\/George Canning music pub on Effra &hellip; 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